Here we see a demonstration of SQL data being synchronized from the enterprise to the cloud.
Whos Using Facebook for Marketing & for How Much?
I've done quite a bit of marketing on Facebook and while the cost per click (CPC) has sometimes been pretty good (i.e. affordable) I've also found the cost to be quite high, sometimes approaching the price of Google depending on the market. I've only ever run traffic to landing pages outside of Facebook and I […]
Is Search Engine Optimization for Suckers?
Its no secret that I've said before that SEO is dead. Well, it's still a massive industry and companies pay SEOs big bucks to try and push their websites onto the first page of Google. The fact that it's not worth doing unless you're in the #1 – #3 spot is not talked about at […]
iPad Killer?
Tablets in all shapes, sizes and price ranges will greet shoppers this holiday season. The iPad currently reigns supreme, but can a more moderately priced, smaller device like the Kindle Fire win over gift-buying consumers? Absolutely, says consumer electronics review site Retrevo. The company polled 1,000 people in October on their tablet-buying intentions and found […]
Google Mobile Ad Sales Currently Seeing a $2.5B Run Rate for 2011
During his first ever keynote address at the Mobile World Congress tradeshow (02/16/2010), Google CEO Eric Schmidt announced that more of his company's focus is now on smartphones than on desktops. He summed this up with a new motto: "Mobile First". During the company’s Q3 earnings call recently, Google said it’s on track to […]
Search Marketing $14.9 Billion in Revenues First 6 Months 2011
Search marketing advertising still remains the leader with 49% of revenues, up 2% from last year, followed by display (banners) at 23%, the same as last year. That $14.9 billion spent by U.S. Internet advertisers during the first six months of this year represents a 23.2 percent year-over-year increase, eclipsing last year’s first-half record of $12.1 […]
Top 7 Social Engagement Plugins for WordPress
I build all of my websites and those of my customers on the WordPress platform. One of the features of WordPress that makes it so astonishingly great is plugins! It's probably true to say that without plugins WordPress would have died. Glad it didn't, as there are new and ever powerful plugins coming out all […]
Facebook Advertising Costs on Average About $2.30 Per Thousand Impressions?
Back in May comScore reported that Facebook served about 346,000,000,000 ads in the first quarter of 2011. Facebook is so large that it now accounts for about one out of every three ad impressions in the U.S., according to the latest statistics from comScore Ad Metrix. In the first quarter of 2011, comScore estimates that […]
Facebook and SPAM – The size of it!
I read somewhere recently that Facebook has got over 750 Million, that's 750,000,000 members and growing fast (as every business owner jumps on the bandwagon for cheap traffic and instant buyer riches…). An article on the Huffington Post recently about Facebooks automated system for dealing with (or trying to at least) deal with spam was […]
Intrusive Online Marketing Practices – I Don’t Get It?
Lots of news recently about the feds getting all bent out of shape; WASHINGTON — The federal government has put Google, Microsoft, Apple and other technology companies on notice: Give consumers a way to keep advertisers from tracking them on the Web – or face regulation. Absurd paranoia? Washington's call to arms is a response […]
